AI & Technology Consulting for Brokerages, Teams & PropTech

The future of real estate runs on smarter technology

We help real estate brokerages, teams, and proptech firms harness AI, modernize their tech stacks, and turn their CRM into a growth engine. No buzzwords — just results.

Book a free strategy call → See how we work
Trusted approach for brokerages, teams & proptech
The Opportunity

Real estate is evolving. Is your technology keeping up?

Most brokerages, teams, and proptech firms run on outdated systems, disconnected tools, and CRMs that create more work than they save. The firms embracing AI and modern infrastructure are pulling ahead — faster decisions, better client experiences, lower costs.

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Outdated systems

Legacy software that slows every deal down and makes simple changes a project.

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Disconnected tools

Ten logins that don't talk to each other, with your data scattered across all of them.

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A CRM that fights you

A data graveyard that creates busywork instead of becoming your unfair advantage.

The gap between tech-forward firms and everyone else grows every quarter. Which side are you on?

Core Offerings

What we do

Senior technology leadership and hands-on delivery for brokerages, teams, and proptech firms — we don't just advise, we build the systems we recommend.

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AI Strategy & Implementation

We help brokerages, teams, and proptech firms identify where AI creates real value — then we build it. From predictive analytics to automated workflows, we turn AI from a buzzword into a business advantage.

  • AI readiness assessments & opportunity mapping
  • Custom AI solution design & deployment
  • Predictive market analytics & valuation models
  • Process automation & intelligent workflows
  • Team training & AI adoption programs
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Digital Transformation

Legacy systems slow you down. We modernize your technology stack, integrate your tools, and build the digital infrastructure that lets you scale — without the typical transformation headaches.

  • Technology audits & modernization roadmaps
  • Cloud migration & infrastructure optimization
  • System integration & data unification
  • Custom software development
  • Change management & team enablement
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CRM Selection & Optimization

Your CRM should be your unfair advantage, not a data graveyard. We evaluate, select, implement, and optimize CRM platforms specifically for real estate operations.

  • CRM needs analysis & platform evaluation
  • Implementation, migration & data cleanup
  • Custom workflows & automation setup
  • Integration with MLS, marketing & back-office tools
  • Ongoing optimization & performance reporting
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Advisory Services

We provide guidance, evaluations, advice, reviews, and research on technology and its value as a strategic component of your residential real estate ecosystem.

  • Cross-domain expertise — real estate, title, mortgage, insurance, and more
  • Tech-stack assessments, AI-readiness reviews, security audits, integrations & new-product evaluations
  • Cost management and ROI analysis
  • Technology roadmap consultations
  • Tech investment and feasibility guidance
  • And more…
Engagement Models

How we do it

Flexible ways to work together — pick the model that fits your project, your budget, and your stage.

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Fixed Price / Hourly Rate

Short-term projects, consultations, or standalone engagements with a clearly defined scope — for a single agreed price or hourly rate. You know exactly what you're getting and what it costs, with no surprises and no open-ended invoices.

Best for well-defined projects with a clear finish line.
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Project Management

We lead the whole project end to end — vendors, timelines, and delivery — and keep everyone accountable, so you get the result without managing the details.

Best for initiatives with several moving parts or outside vendors.
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Retainer

Ongoing access to senior technology leadership for a set monthly fee. Steady momentum, priority response, and a partner who already knows your business.

Best for continuous improvement and always-on support.
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Fractional CTO

An embedded, part-time technology executive — owning your strategy, roadmap, team, and vendors — at a fraction of the cost of a full-time hire.

Best for companies that need executive leadership, not just hands.
Fractional CTO

Executive technology leadership, right-sized to you

A fractional CTO gives you a seasoned technology executive embedded in your brokerage, team, or proptech firm part-time — the strategy, judgment, and accountability of a chief technology officer, at a fraction of the cost and commitment of a full-time hire.

How it works

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Embedded, not outsourced

I join your leadership team as your CTO — in your meetings, owning the decisions, and accountable for outcomes. Not a faceless agency handing you a report.

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A cadence that fits

A few days a month or a few days a week — whatever your stage needs. You get senior leadership on a schedule and budget that makes sense right now.

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Scales with you

Dial involvement up for a major build or transition, and back down once things are running smoothly. No long-term overhead locked in.

What a fractional CTO handles

  • ✓ Technology strategy & roadmap tied to revenue
  • ✓ Hiring, leading & mentoring your tech team
  • ✓ Vendor selection & technology budget oversight
  • ✓ Architecture & build / delivery oversight
  • ✓ AI & innovation strategy
  • ✓ Security, data & compliance leadership
  • ✓ Build-vs-buy & major investment decisions
  • ✓ Board & investor-ready technology updates

How it compares to a full-time hire

Fractional CTO Full-time CTO hire
Cost A fraction of a full package — no equity, bonus, or benefits $150K–$250K+ salary, plus equity, bonus & benefits
Time to start Days — productive almost immediately Months — a lengthy executive search
Commitment Flexible — scale up or down anytime Full-time, long-term obligation
Experience Broad perspective across many companies & stacks Focused on one company at a time
Risk Low — easy to adjust or pause High — a costly hire to unwind
Best when You need senior leadership now, sized to your stage You have constant, full-time executive demand
See if a fractional CTO is right for you →
Insights

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Assessment

A.I. Audit

Answer 7 quick questions about your business and get an AI-Readiness score plus the three highest-impact places to start.

≈ 2 min
Calculator

LTV Calculator

See what a client is really worth over their lifetime — and how much you can afford to spend to win one. Includes your LTV:CAC ratio.

≈ 1 min
Scorecard

Tech Health Scorecard

A 6-point check-up of your technology stack. Get a health score and a prioritized punch list of what to fix first.

≈ 2 min
Jeff Hickey, Founder of Real Estate 3.0
About

We don't just advise. We build.

Real Estate 3.0 was founded on a simple belief: the best consultants are operators. We've built, scaled, and optimized the same systems we recommend to our clients — which means we ship working solutions, not slide decks.

Our approach combines deep real estate industry knowledge — across brokerages, teams, and solo agents and with real world experience across multiple domains including residential real estate, mortgage, title, insurance and proptech — all with hands-on technology expertise. We speak both languages, business & technology fluently, so nothing gets lost in translation between your business goals and your tech stack.

  • ✓ Operators, not just advisors — we've built what we recommend
  • ✓ Plain-English translation between business goals and technology
  • ✓ Flexible engagements: advisory, project-based, or fractional CTO
  • ✓ Focused on outcomes you can measure: revenue, efficiency, growth
FAQ

Common questions

Who is Real Estate 3.0 for?

We work with real estate brokerages, teams, solo agents, and proptech firms that want to use technology more strategically — whether that's implementing AI, fixing a broken CRM, modernizing their tech stack, or bringing in senior technology leadership without a full-time hire.

What is a Fractional CTO, and do I need one?

A Fractional CTO is a seasoned technology executive who works with your business part-time — giving you the strategy, judgment, and accountability of a Chief Technology Officer at a fraction of the cost of a full-time hire. If you're making technology decisions without a trusted technical leader in the room, a Fractional CTO is worth exploring.

How is Real Estate 3.0 different from a typical technology consultant?

We're operators, not just advisors. We've built, scaled, and run the same systems we recommend — across residential real estate, mortgage, title, insurance, and proptech. That means we ship working solutions, not slide decks, and we're accountable for outcomes, not just recommendations.

What does AI strategy consulting for real estate actually involve?

It starts with an honest assessment of where AI can move the needle for your specific business — lead generation, follow-up automation, transaction coordination, reporting, or agent productivity. From there we build a prioritized roadmap and help you implement it, with vendors we've already vetted and tools that actually work in real estate workflows.

How do engagements work and what do they cost?

We offer three engagement models: Fixed Price / Hourly Rate for short-term projects and consultations; Project Management for end-to-end initiative leadership; and a Fractional CTO Retainer for ongoing embedded technology leadership. Pricing depends on scope — the best starting point is a free strategy call.

Do you work with solo agents or only large brokerages?

Both. While many of our engagements are with brokerages and teams, we also work with high-producing solo agents and small teams who want to run a more technology-driven business without hiring an in-house tech team.

Work with us

Ready to build your unfair advantage?

Whether you're evaluating your first AI initiative, untangling a CRM mess, or planning a full digital transformation — we'll show you exactly where to start and what it'll take.

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Fast responseWe personally reply, usually within one business day.
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No obligationA real conversation about your goals — not a sales pitch.
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